Business Marketing Portal
The foundation of the service
A dedicated portal for your business, on its own domain, where your business information, products, services and marketing content live and keep growing.
Included
- Dedicated portal and domain for your business
- Business profile, products and services
- Enquiry forms across the portal
- Mobile-friendly, search-ready structure
Search Engine Optimisation
Structured for search engines
Your portal, catalogs, landing pages and articles are optimised so search engines can crawl, understand and index what you offer.
Included
- Titles, meta descriptions and headings
- Search-friendly URLs and internal linking
- Keyword research around your products and services
- Structured data where appropriate
Search engines decide independently what they rank. Ocat does not guarantee rankings or indexing.
Generative Engine Optimisation
Organised for AI-powered search
Clear, structured information about your business, products, services and locations, so AI-powered search and generative experiences can interpret it.
Included
- Structured business, product and service information
- Question-and-answer content customers ask about
- Consistent facts across your portal and listings
- Content written to be clear and citable
AI platforms decide independently what they show or cite. Ocat does not guarantee AI visibility.
Content Marketing
Useful content, added continuously
Articles, product and service content and updates created around what your customers search for, and published to your portal over time.
Included
- Business and industry articles
- Product and service descriptions
- FAQs and buying guides
- Content shared through the Portal Network
Catalog Marketing
Your full range, online
Online product and service catalogs with descriptions, features, specifications, images, applications and enquiry links.
Included
- Product and service catalogs by category
- Specifications, images and applications
- Enquiry links on every item
- Catalog pages optimised for search
Landing Pages
A focused page for every offer
Targeted pages for individual products, services, offers, locations and campaigns, each built to turn visitors into enquiries.
Included
- Product, service and offer pages
- Location pages where you serve customers
- Campaign pages linked to banner ads
- Enquiry forms connected to the CRM
Banner Advertising
Promote launches, offers and campaigns
Online banner advertisements for your products, services, launches and promotions, each linked to a catalog or landing page.
Included
- Banner designs for campaigns and offers
- Sizes for portals, websites and social media
- Every banner linked to a landing page
- Banners displayed across Ocat portals
Online Advertising
Promotion across digital channels
Promotion of your business, products and campaigns through social media and marketing portals, with share links that bring visitors back to your portal.
Included
- Social media promotion of portal content
- Share links for products, articles and offers
- Promotion through marketing portals
- Campaigns pointed at the right landing page
Portal Network
Reach beyond your own website
Your portal connected to relevant Ocat portals and referral networks, so selected content can appear in more places.
Included
- Connection to Ocat portals in your country
- Listing in the Ocat business directory
- Distribution of selected content
- Referral network connections
CRM & Bulk Messaging
From enquiry to customer
Customer and prospect information organised in one CRM, with follow-up by SMS, WhatsApp and email.
Included
- Contacts and enquiries in one place
- Follow-up tracking
- SMS, WhatsApp and email messaging
- Consent-based contact lists
Messaging is subject to applicable privacy, consent, anti-spam and platform requirements in each country.
Ocat LeadPro
Referral leads through the portals
People can submit potential leads to your business through Ocat Marketing Portals. You decide which leads to accept.
Included
- Lead submission through Marketing Portals
- Your own acceptance criteria
- Leads tracked in the CRM
- Lead Rewards for accepted referrals
A referrer may become eligible for a Lead Reward only if the lead meets the required criteria and is accepted by the business.